Stop charging by the hour
Charging by the hour feels so clean, so simple, so… reasonable. You show up, you work, you get paid. Easy, right?
But simplicity has a cost.
And it’s usually you.
Anyone who’s been in this work long enough knows the truth: Trading time for money is the fastest way to build a business that feels like a hamster wheel that you can’t get off. (Ask me how I know.)
[Quick question: Have you ever calculated how many 1-hour sessions you’d need per month to hit your desired income? Don’t forget to subtract taxes + expenses. 😬]
An hourly rate reduces years of experience and hard-earned wisdom down to… 60 minutes on a Tuesday.
It keeps your nervous system in hyper-drive, constantly calculating hours, tracking minutes, and justifying your pricing.
If you’re only offering drop-in sessions or single appointments, you’re not just underselling yourself—you’re short-changing your clients. Most clients don’t get long-term results from one session.
Nobody wants clients walking out of one session grumbling that their problems aren’t fixed. Set expectations upfront—this builds trust, accountability, real results and creates raving fans who refer their friends.
Get Clear on the Benefits You Provide
Stop thinking of your work as just “sessions” or “lessons.” Ask yourself:
What real results do I deliver?
What do I do that nobody else does?
Think coaching breakthroughs, nervous system regulation, habit shifts, posture correction, mindset transformation—whatever sets your work apart.
When you see the value of your work clearly, your rates will naturally reflect the transformation you provide.
Don’t Give Half-Ass Solutions
Clients come to you with challenges, goals, or pain points. One session usually isn’t enough.
Don’t just “maintain”—help them transform and feel better over time.
The Takeaway
Your work is valuable. Stop underselling yourself.
Package your offerings
Focus on results
Provide the support your clients truly need
Because your clients deserve transformation—and so do you. ✨
Next Step
Want help designing a sustainable pricing strategy?
→ Explore Consistent $10K: Build consistent income in your wellness business